If you need a large room for your sales meeting you will want to check out the possible venues carefully. The best room is a little longer than wide and has no columns to block vision and segregate the audience. The architects who design columns in meeting rooms should have to sit behind them.
The ceiling should be high enough that visuals can be seen by all in attendance. If a chandelier is in the way, perhaps it can be removed. Simply ask and see.
Low ceilings are also to be avoided since they tend to depress an audience. “I feel boxed in,” is the way one person expressed it. “It’s not so bad at first, but it gets ‘old’ real quick! As the day progresses you get a worried feeling. There’s no relief until you leave the room. It’s as bad as being on a crowded elevator.”
Use a room that has entrances and exits in the rear so that late arrivals and early departures will be less distracting.
Naturally, the room should be large enough. But it should also be small enough—small enough that it’s comfortably filled. Vacant space and empty chairs are deadly.
Screens can be used to reduce the meeting area. It’s better, though, to select a room of the right size in the first place. “I’d rather have a few people standing than a lot of empty chairs’ said an advertising account executive. “It leaves the impression the meeting is so important that everyone wants to get in on it.”
April 15, 2010
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