Sales Meeting

There’s no excuse for a boring speech when your speakers can act out ANY POINT. This applies even to something that may seem uninteresting, for example, a code of ethics. It seems pretty dull. How could adherence to a code of ethics be dramatized?

Your speaker simply extends a long stick toward an assistant. He nearly touches him before withdrawing the stick. He repeats the act. Then the assistant says, “I know you need me. And I can really sell.” But the speaker gives a negative shake of his head. The assistant drops to his knees with a plea of, “Please! Please take me!” The speaker tosses the stick away, explaining to the audience, “He won’t adhere to the code of ethics. I wouldn’t touch him with a ten-foot pole!”

Here is another example to give you the idea of what I mean.

The need for having a plan can easily be enacted. Your speaker appoints someone to play the role of a salesperson. “This salesperson has set a goal for himself and is trying to reach it. This
check for $30,000 represents his goal.”

The salesperson is asked to leave the room for a moment. While he’s gone the check is taped high on the wall in the rear of the room. He’s called back in and told to “take whatever steps he must take in order to reach his goal.”

He wanders about, looking in many places. He may even look down the collar of the big boss! But he fails to find the check, fails to reach his goal.

Speaker: “He had a goal but no plan for reaching it. Break your goal down into small steps. Then you’ll know what must be done each day in order to reach it. A goal, without a plan for reaching it, is merely wishful thinking.”

Sales Meeting

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