Sales Meeting

A few sales executives boast that notes aren’t needed. Most speak better however, when using notes. Except for the “pros,” all speakers should use notes. Even a “pro” uses them until he has his talk down “pat.”  There are times when your sales meeting speaker can destroy his notes with effectiveness, however.

First, he might do it for the sake of informality. Upon taking the stand he looks at his audience and states, “I see Jim Dawson, Jose Timen and other friends in the audience.” He rips up his notes with a flourish, adding, “And I certainly don’t need notes to talk to my friends.” Although the audience doesn’t realize it, he may still have a few notes before him!

There’s another time for note tearing. It’s when a meeting is behind schedule and the audience is aware of it. The final speaker begins with a glance at his watch and a fast rate of speech.
“We’re running out of time, so here goes the advice I’d planned to give you.” He then tears a blank piece of paper down the middle. The audience giggles with relief.

“And here go the funny stories I’d planned to tell!” He rips some more paper. The audience relaxes and laughs louder. He captured full attention in spite of a difficult situation. Everyone is listening when he adds, “There’s only one part of the talk I’ll go through with, the part you wanted most to hear. I’m referring to    ________”.  (The speaker then covers the main point of his talk.

Sale Meeting

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