Some marketing firms do not enjoy an employer-employee relationship with their salespeople. These sales companies must work exceptionally hard at conducting good sales meetings, as attendance can hardly be required when an employer-employee relationship does not exist. The salespeople are independent contractors.
Because less can be required, attendance at meetings is often low. Further, some of the people attending may not be very productive. Under these conditions, a jackpot drawing can do a lot toward improving the situation.
As people enter the meeting room, they sign slips of paper which are put in a large bowl. When the meeting begins, a slip is drawn from the bowl and the name is read aloud. The person whose name is drawn must prove he has made at least a minimum number of sales since the previous meeting. If he can do this he receives the jackpot.
This type of drawing is good for several reasons: it helps get people to the meeting, it encourages them to get there on time, it gets them there with a sale or two to their credit, and it adds energy to the meeting.
Perhaps a promptness drawing or some sort of jackpot will give a flair of showmanship to your meetings. Why not try it?
September 11, 2009
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